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15 years ago, A group of techies including myself founded ClubOz; one of the first worlds fully interactive video social media services. It was a journey that was both unexpected and extremely interesting from a virtual social & behavioural perspective. We knew the best way to increase the early adoption of the service was to appoint a group of contributors who would provide live online video content and lead interaction. Given that the key people enabled with both technology and internet know how in those days were the early internet supergeeks, we decided to hire a group of beautiful and funny girls who would transmit video and chat to these geek guys. These same guys would sit on the reflector, just waiting for their favorite girl to appear live online. They would chat for hours, developing relationship and internet addictions. Guys would spend 18 hours online, then fall asleep still streaming their live video and costing our service money. Eventually, these guys and girls would give up their real lives to pursue a virtual dream with a partner on the other side of the world. The guys complained bitterly about paying $30 per month subscription, but had no issue whatsoever with sending the girls cheques for $1000s! I realized we were witnessing the birth of internet addiction. |
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You are invited to contribute your views to a global body of knowledge regarding governance and management of IT. The research is intended to inform all who are interested in improving the value, and controlling the risk of information technology, however and wherever it is used. Among other uses, the research will inform planning for future work on development of international standards and other resources which will aim to help organizations achieve efficient, effective and acceptable use of information technology. This research seeks views from all types and sizes of organization and from everybody in those organizations - from the chairman of the board to the people working at the front line. As far as possible, the surveys avoid technical terms and jargon. In particular, the research seeks to understand the views of business leaders - the directors who have oversight from the boardroom and the executives who control the organization on a daily basis. We want and need to contrast their views with those of IT specialists, so that we can better understand the commonality and diversity. All participants in the research will receive a complementary summary of the findings. The research comprises four related but independent surveys, which are open until 6 March 2010. You can choose to complete any combination of the surveys. Click here for more information and to launch the surveys.
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